Marketing Strategy

We are candy & gum brand building experts. Whether you need help identifying, reaching or communicating with your target market, Candy Builders: Candy & Gum Development can help. Our experienced candy marketing consultants can build your marketing strategy and bring your candy or gum product to life!

Consumer Marketing

• Candy/Gum Promotion
• Sampling
• POS design & development
• Event Marketing
• Co-marketing
• Media
• Awareness & Trial campaigns
• Loyalty campaigns
• Web Site

Customer Marketing

• Channel development
• Retailer specific programs
• Merchandising